Was ist eine Local Marketing Plattform?
In diesem Video erklären wir die Herausforderungen im Marketing mit Vertriebs- und Absatzpartnern und zeigen die Funktionen der Local Marketing Plattform.
Offer your partners the opportunity to advertise via the Local Marketing Platform on various channels. Central campaigns can be adapted to local marketing and the regional target group through the customizable templates. Your local partners can create mailings and print products, book online advertising or fill their profiles on social media without any previous knowledge. This provides the ideal basis for a cross-media marketing mix in local marketing.
In order to support the local partners as individually as possible and to advertise in a target-oriented way, the Local Marketing Platform offers an integrated analysis area. Here, the success and usage of the individual partners can be analyzed and tracked. Based on this data, strategic decisions on advertising campaigns can be made in the future - everything to increase the local visibility of the partners.
The integration and connection of service providers enables a particularly fast and effective production of advertising measures. Thanks to the connection to the desired print shops, print products can be produced directly, online banners can be booked and published directly, and even out-of-home products such as large-format posters can be booked, printed, and hung up. This integration option for service providers enables a smooth and fast process to make local marketing particularly effective.
Your cloud-based e-commerce base with all the basic features that enable successful partner* marketing: highest possible automation, user-friendly platform and future-oriented integration options
Have print materials ready for every user case: from your own business stationery to customer mailings
Using the infinite possibilities of the web in a targeted manner: the construction kit for online media
Reach target groups in social media channels: new articles and ads with just a few clicks
Using moving images to emotionalize content like no other medium: even more effective with personalization
Via the open ecosystem of Local Brand X, any service provider or third-party system can be connected to the Local Marketing Platform. You decide whether you want to access your existing service providers or the service partners of Local Brand X.
The Local Marketing Platform has proven itself as a marketing center for our more than 2,000 insurance agents. The system allows us to centralize and standardize the production of advertising materials nationwide.
With LBX we have finally found the solution we have always dreamed of: a uniform marketing platform on which our almost 90 franchise partners can adapt and order any imaginable advertising and marketing material around the clock according to their needs. And that with a high degree of automation, which enormously relieves our graphics department.
Dr. Björn Schultheiss
CMO & Co-Founder
By using the Local Marketing Platform, we can save enormous amounts of time and money in the creation and production of marketing measures. In addition, we have a holistic overview of all orders from our corporate divisions.
IT Project Manager