Industry overview

Find out if our local marketing platform is suitable for your industry. Here you will find a selection of industries where the Local Brand X solution is already being used successfully.

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Customer success stories

The local marketing platform for various industries

Collaborating with local sales partners in decentralized distribution structures presents numerous challenges. Varying marketing guidelines, limited resources, and fragmented processes make consistent and efficient brand communication difficult. At the same time, customers today expect to find offers and providers in their immediate vicinity quickly and easily, both online and in person. It is therefore becoming increasingly important for brands and companies to engage their target audiences locally, relevantly, and consistently.
A centralized local marketing platform provides the foundation for this by managing marketing activities centrally while enabling flexible implementation on-site. From traditional advertising materials like posters, brochures, and business cards to digital campaigns, all activities can be provided centrally, customized individually, and deployed effectively.

Who is local marketing relevant for?

Local marketing is particularly relevant for companies that operate with a large number of locations, partners, or franchisees while aiming to ensure consistent brand communication.
Typical industries include:

Automotive

Banking

Construction and Trades

Electronics and Telecommunications

Franchise

Food and Beverage

Healthcare

Household Goods

Retail

Fashion and Jewelry

Mechanical Engineering

Interior Design

Cosmetics

Hospitality, Travel, and Tourism

Clubs and Associations

Plumbing, Heating, Ventilation, and Air Conditioning

Beverages and Spirits

Insurance

Gas stations

Public authorities

Benefits of the
Local Marketing Platform

From the marketing department's perspective

Centralized management and maintenance of all advertising measures and marketing materials
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Reliable adherence to a brand identity that complies with corporate design
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Easy provision of measures, campaigns, and information
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Transparency regarding activities and the marketing success of sales partners
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Cost and time savings through holistic, automated processes

From the sales partner's perspective

Web-based platform for accessing and creating customized marketing materials

Measures for a cross-media marketing mix (e.g., print advertising, Google Ads, video, social media, etc.)

Flexible and easy customization of advertising and marketing activities for your target audience

Recommendations for campaigns and articles based on individual requirements and specific needs

Support for increasing local visibility

Our clients achieve
measurable results

With LBX, we have finally found the solution we've always dreamed of: a uniform marketing platform on which our almost 90 franchise partners can adapt and order any imaginable advertising and marketing material to their needs around the clock. And that with a high level of automation, which relieves our graphics department enormously.

Dr. Björn Schultheiss
CMO & Co-Founder
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The Local Brand X marketing platform enables us to provide our agencies with a wide range of marketing tools, to manage our local marketing activities efficiently and in a targeted manner, and to evaluate the performance of the individual instruments. This ensures continuous optimization and sustainable development of our agencies' marketing activities. The ease of use ensures a high level of acceptance and willingness to use among users.

Sebastian Wulff
Local Marketing Team Leader
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Thanks to Local Brand X, we can finally ensure that our branding is perfectly implemented in all locations. From office equipment to point-of-sale materials, everything is consistent and easy to order. This not only saves us a lot of time, but also strengthens our brand perception among our customers.

Ute Massmann
Senior Brand Communication Specialist
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With the Local Marketing Platform from Local Brand X, we have created a solution that strengthens both the diversity of our shareholders' brand worlds and the independence of our retailers. Today, every location can operate professionally, in compliance with brand guidelines, and with full autonomy. For us, this is a true milestone in cooperative marketing.

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Denise Breuer
Product Owner Marketing-Cockpit
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Discover our platform
for your decentralized marketing
with 50+ partner locations

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