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Simon Hofbauer joins management as Chief Customer Officer

Mirja Ng-Metzker

marketing manager

Local Brand X is continuing to develop its structures in a targeted manner.
With co-founder Simon Hofbauer Does an experienced internal designer complement the management as Chief Customer Officer (CCO).

Growth requires clear responsibility

As the company grows, so do the requirements for organization, coordination and decision-making processes. Our standards remain unchanged. We focus customer proximity, quality and reliable cooperation, even with increasing complexity.

The expansion of management is a conscious step towards clearly bundling responsibility and making growth stable in the long term.

Why Simon is taking on this role

Since the founding of Local Brand X, Simon Hofbauer has been closely involved in customer projects, product development and market issues. He knows the requirements of decentralized marketing structures from daily practice and from direct cooperation with customers and partners. This proximity to the market forms the basis for his role as CCO.

“Especially during a growth phase, it is crucial that we listen very carefully and think in the long term. My aim is that customer benefits, product decisions and growth at Local Brand X continue to converge closely, reliably and practically.” Simon Hofbauer, Chief Customer Officer

Our look ahead

We are convinced that sustainable growth requires time, trust and people who take responsibility.

With Simon Hofbauer as CCO, we are strengthening exactly this approach a company that grows without losing sight of people, reliability and cooperation based on partnership.