Local Brand X wins gold at the FOX AWARDS 2021
The FOX AWARDS team has been honoring successful marketing and communication solutions every year for 11 years. In the past, the focus was primarily on campaigns and communication concepts, but this year, a new “Workflow” category was created. This honors software solutions that contribute to increasing production efficiency and marketing and communication success and was perfect for our local marketing platform. By submitting the customer case “LVM and Local Brand X: Increasing Efficiency with the Local Marketing Platform”, Local Brand X was able to achieve gold. The gold award is given to concepts that have an above-average efficiency performance in all criteria and are therefore regarded as an inspiring example in their category. Our submission described the use of the local marketing platform using LVM Insurance's customer example. Particular emphasis was placed on increasing efficiency in local marketing, reducing costs and time, and strengthening and optimising the brand image. With the local marketing platform, LVM Insurance provides its exclusive sales department with marketing measures for processing, marketing information for viewing and offers the opportunity to analyze and evaluate marketing processes and activities.
FOX AWARDS
The Fox Awards are the trend barometer of efficient brand communication. They show how companies and organizations use content to reach new stakeholders and retain customers, retain employees and attract new ones. The aim of this efficiency competition, which is unique in design and implementation, is to provide deep insights into the most important sectors of the economy. The aim is to explore their communication requirements and identify the best solutions. Find out more at: www.foxawards.de