The latest promotions straight to your inbox: The newsletter module

With a newsletter, you can get directly to the inbox of your potential customers with just one click. You can reach interested parties at work, at home and even on the go on a smartphone and can therefore directly penetrate people's everyday lives. With this modern and digital form of postal mailing, customers can be notified quickly and directly of new promotions or specific products and innovations. However, to ensure that the newsletter is also read and not moved directly to the trash, it helps to address and select the content individually and as personally as possible.

To make it possible for your local partners to also provide their own customers with regional offers and news, the Local Brand X newsletter module offers a suitable platform. Using templates, your partners can create newsletters for the branch, their products and general signatures for company emails and send them directly.

Low scattering losses

Newsletter marketing offers several advantages over other online marketing strategies, which are primarily due to the fact that the recipients of the newsletter have consciously decided to receive it. As a result, there is hardly any wastage in newsletter marketing and the content reaches exactly the right people. This also results in a significantly higher return on investment (ROI) than, for example, in online marketing through banner advertising. This happens primarily because the addressees are already automatically interested in the company and the products. On the other hand, it is due to the fact that newsletter marketing is a comparatively inexpensive means of advertising. By eliminating printing and shipping costs, it is significantly cheaper, especially compared to physical mailing.

Direct and interactive

Not only the price, but also the time advantage, makes newsletters significantly more attractive than its printed opponent. Thanks to direct, digital delivery, the content can be sent to the customer's inbox within a few seconds. It also offers the opportunity to address customers personally and to send targeted advertising based on their interests and previous purchases. In addition, the digital form allows you to communicate directly with customers. Through further links, competitions and surveys, interaction and feedback from the addressees can be made possible.

Local newsletter marketing

In order to use newsletter marketing particularly effectively, it is a good idea not only to send central emails to all customers, but to address them as individually as possible. This is achieved not only by dividing into areas of interest or customer groups, but also by dividing them locally. As a result, newsletters are also becoming increasingly important in local marketing. In order to give local sales partners the opportunity to effectively conduct newsletter marketing, the Local Brand X newsletter module provides ideal support. Templates and suggestions for mailings can be distributed to partners. They can add their local offers and content and complete the newsletter directly in the system. Thanks to the live preview and the option of a test mailing, nothing stands in the way of direct delivery to the local customer base. This allows your local partners to send out individual newsletters without worrying about the design and corporate identity themselves. Does that sound interesting to you too? Get in touch with us, we will be happy to advise you.