Local Brand X and alvernmedia: Book nozzle advertising now directly via the local marketing platform
In local marketing, there are always new opportunities for companies with a sales partner network to reach potential customers and increase brand awareness. A particularly creative marketing measure in local marketing is dispensing gun advertising, which offers enormous reach when used at particularly busy gas stations.
We at Local Brand X have also benefited from Nozzle advertising be discussed and convinced. We are pleased to have found a strong partner for our service provider network in alvernmedia. Since its founding in 1997, the Hamburg-based advertising agency has established itself as an expert in the field of gas station advertising and, with a network of over 7,400 gas stations in Germany, has an impressive presence in almost all districts. Your FillBoard™ advertising media have firmly established themselves as the preferred advertising space at gas stations and are marketed at over 13,000 gas stations in the DACH region.
With alvernmedia, you and your sales partners have the opportunity to advertise dispensing guns directly via our Local marketing platform to book and benefit from the various advantages of this innovative form of advertising.
The great potential of dispensing gun advertising in local marketing
Gas stations have developed far beyond their original function and offer a wide range of other services in addition to refueling. In addition to fuels, car washes, workshop services and the sale of food, drinks, tobacco and magazines are also offered. As a result, gas stations have become an important supply point for car drivers and represent a highly frequented platform for advertising. And in some cases even 24 hours a day (average opening hours 06:00 — 22:00).
With well over 40 million car drivers who regularly use gas stations around the clock, there is a strong intensity of contact. On average, refueling takes place about three times a month and many drivers have their preferred “favorite gas station”. The gas station is a place of constant return, often with waiting situations, which creates optimal conditions for advertising. In contrast to other advertising media, customers do not experience quick eye contact here, but stay briefly at the gas pump (over 2 minutes on average). This moment when refueling allows your advertising to be noticed more intensively on the FillBoard™. There is enough time to read the message or take a closer look at the advertised product. Multi-motivational campaigns also increase attention.
Book nozzle advertising directly via the local marketing platform
Use the small but effective advertising space on the nozzle due to the short distance to the advertising space and the long time spent on the nozzle to present your new products or services and arouse the interest of potential customers. By placing a logo, brand name or slogan, you can build trust and long-term customer relationships, while targeted promotions and discounts motivate customers to use your offer.
In order to be able to use dispensing gun advertising efficiently, we offer you and your local sales partners the opportunity to book them directly via our local marketing platform in the area of out-of-home advertising measures. Have your advertising easily attached to all tapping points at your favorite gas station.
Does this advertising opportunity or the local marketing platform sound interesting to you and your company in general? Dann Please feel free to contact us, we look forward to advising you on the subject.