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Social media is nothing new anymore. We all use it in our free time. During lunch break, briefly read the latest posts on Facebook, check pictures on Instagram on the way home or check out colleagues on LinkedIn and Xing. You and your partners have probably already thought about the presence of social media in the everyday life of your customers. With the “SocialMedia.x” extension of the Local Brand X marketing portal, you are giving your local partners a tool with which they can use social media simply and effectively. A large number of local sales or sales partners in particular makes it difficult to conduct a stringent and successful marketing strategy on social media. Your partners all have different skills in using social media channels and these are usually constantly evolving.
Publish posts quickly and easily
With the “Socialmedia.x” extension, you can suggest templates for suitable contributions to your partners and make them editable. In this way, you guarantee that every local partner follows a uniform social media strategy. The image created by the customer is characterized by a stringent corporate design and appropriate content. Nevertheless, they enable partners to adapt their contributions to the local audience and, for example, to store their own contact details. This allows you to achieve an ideal mix of individual and local posts and the standardized posting requirements of the head office. The article with text, image and video can be edited, completed and published directly in the marketing portal.
Improve your presence through paid ads
You can not only provide your partners with content to use social media. The use of paid ads on Facebook and Instagram is now also a popular advertising campaign to draw more attention to the company, products and current promotions. However, it is precisely these ad placements that can be a major challenge for inexperienced users. The question of the right target group, the right budget and the duration have a serious impact on the success of the ad. By booking ads via the Local Brand X marketing portal, you can suggest various packages to your partners, which can address a different target group depending on budget requirements. Even without in-depth knowledge of how to place ads, the budget can be distributed ideally and ad placement can be achieved as effectively as possible. The social media extension therefore makes it easy for you and your partners to use the newer marketing channels quickly and effectively and to approach customers as directly as possible. Does that sound interesting to you too? Get in touch with us, we will be happy to advise you.