How you can still reach your customers now
Sunday is already the fourth Advent and Christmas is just over a week away. Is it already too late to boost the holiday season and reach your customers? No! Even now, there are still opportunities to convince interested parties with exciting Christmas deals, or get back in the minds of your existing customers with nice Christmas greetings. Of course, it is now a bit tight for complex print productions or planning an event, but online marketing in particular offers ideal options that can be implemented directly. Read our four tips for a successful last-minute Christmas campaign here.
1. Make your website Christmassy
In order to convince your digital visitors and interested parties of your Christmas offers, it not only helps to provide special discounts, but also to make your appearance festive. Special headers, Christmas pictures and texts help attract attention and adapt to the current mood of customers. Use this festive time and emotions for your company and offer visitors a Christmassy experience.
2. Send digital Christmas mail
Even though it may already be too late for the elaborate handwritten Christmas card, you can still send Christmas mail to your customers. With a seasonal newsletter, you not only send Christmas greetings, but can also directly point out last-minute offers, gift ideas or discounts. In this way, you can also kick-start your Christmas business just before the end.
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3. Social media posts, ads and actions
Christmas content on social media in particular was already very popular this year from the end of November. Regardless of whether private individuals with decorated homes and trees or companies with activities related to St. Nicholas and Advent. With a post on Instagram, an ad on Facebook or an Advent competition, you can reach your prospects directly via social media and convince them of the selected content.
4. Christmas greetings as a video for your customers
Would you like to be remembered particularly well by your customers and get in touch with you personally? With a personal Christmas video, this is also possible if you don't own a physical store or your customers are already on winter vacation. Record a small message with your smartphone or webcam and send it to your customer contacts for personal and special Christmas greetings.
Would you like to support your partners in Christmas marketing? All advertising measures shown here can also be easily used with the Local marketing platform implement.