Marketing process optimization through IT systems
Fill out the form to get access to the webinar on process optimization in marketing and optimize your marketing processes.
How to take your marketing processes to the next level with IT systems and automation!
In local marketing, companies face a variety of challenges, especially when it comes to communicating a consistent brand message across different locations and coordinating cooperation with local sales partners.
IT systems can help companies to overcome these challenges. For example, central marketing platforms or content management systems can be used to centrally manage marketing materials and make them accessible to local sales partners. By automating processes, companies can also save time and ensure that marketing campaigns are implemented consistently. In addition, data analysis and reporting tools enable continuous monitoring and evaluation of local marketing activities. But which IT systems are most worthwhile and how can they be used effectively?
The webinar on marketing process optimization provides an overview of various marketing systems, such as digital asset management (DAM), customer relationship management (CRM) or web-to-print through to holistic marketing portals, and shows how IT systems can optimize processes in the company.
These topics will be discussed in the webinar
- How do I choose the right automation for my company and my process optimization?
- What is the current situation in marketing with regard to digitalization?
- What different IT systems are there in marketing and how do they help to improve processes?
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Practical examples of companies that have increased the visibility of their sales partners through local marketing strategies
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Local insurance marketing using the example of LVM insurance
Sales partner marketing: How to successfully make your sales partners visible
