Our mission since 2018: Making local sales partner marketing more efficient

Our story: In 2016, we worked as a founding team in an agency in Mainz and were looking for a platform for sales partner marketing ourselves.
"We need advertising material. Preferably personalized - and yesterday!"
There were a few providers on the market, but they were too inflexible and complicated to use. That was the starting signal for the development of the Local Brand X marketing platform in 2018.

Our approach

Easy to use: As simple as an online store.

Open ecosystem: A platform on which sales partners, agencies, production partners, etc. can work together efficiently.

Future-proof: We want to keep developing our platform in line with customer needs.

50+

Customers

10+

Years of experience

45

Employees

75.000+

Users

Take a look behind the scenes at
Local Brand X

Our management team

Yannik Bockius
CEO
Simon Hofbauer
Director of Customer Success & Product Management
Joscha Menzel
Head of Software Architecture
Dominik Paasche
Director of Engineering

Our values

We solve problems without detours
We are focused on providing solutions without wasting time. With our structured processes, we enable promising cooperation with our customers.
We are focused on providing solutions without wasting time. With our structured processes, we enable promising cooperation with our customers.
Together we are strong
People are our top priority. We master challenges with open communication and fun at work.
People are our top priority. We master challenges with open communication and fun at work.
We offer freedom for your own actions
We work responsibly, motivated and independently on our tasks. Our team lives a culture of trust.
We work responsibly, motivated and independently on our tasks. Our team lives a culture of trust.
We do not stand still
Thanks to agile processes and adaptability, we can adapt to a wide range of challenges in order to present the best possible results.
Thanks to agile processes and adaptability, we can adapt to a wide range of challenges in order to present the best possible results.

Our history

Local Brand X is founded in Mainz
11.2017
Start of business operations at
01.2018
We win the IT Innovation Award 2018 as the Rhineland-Palatinate state winner
03.2018
Local Brand X makes a conscious decision to train in-house and takes on its first two apprentices
08.2018
We take second place in the SUCCESS technology competition organized by ISB Rheinland-Pfalz
10.2019
The local marketing platform grows and reaches 10,000 users
12.2019
Local Brand X wins its first international customer and now makes the system available in over 20 languages
01.2020
Kununu honors Local Brand X as a "Top Company"
04.2020
We are simplifying our system modules and now only offer "Print.X", "Online.X", "Social Media.X" and "Video.X"
01.2021
We are moving close to the station and now have three times the space available
12.2021
We now offer the four system add-ons Directories & Reviews, Advertising Communities, Marketing and Budget Planner, and Advertising Cost Subsidy
08.2022
We now work for 50 well-known brands with over 50,000 users on the system
01.2023
We are now offering another add-on, "Event Management". This allows local events to be planned, created and managed in a central location
09.2023
We launch the Local Brand X Community Center and bring our customers even closer together
03.2024

Discover our platform
for your decentralized marketing
with 50+ partner locations

Find out more about local partner marketing

5 reasons for using a partner portal
Blog article
5 reasons for using a partner portal

More information
How to rock the marketing of your sales partners!
Whitepapers & studies
How to rock the marketing of your sales partners!
Read now
Explanatory video: What is a local marketing platform?
Whitepapers & studies
Explanatory video: What is a local marketing platform?
Download now
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