Marketingportal BBBank print

BBBank eG

Efficient production handling of business stationery and advertising materials

With the Local Brand X Marketing Portal, BBBank benefits from fast and convenient production processes and get efficient production handling of business stationery and advertising materials. The branches can use the marketing portal to personalize advertisements or create business stationery and print advertising media such as advertisements, flyers or business cards. Orders are placed directly with the internal in-house print shop or via an interface with the connected online print shop. During the entire implementation, great importance was attached to the simplest possible processes. Immediately after its introduction, the new online shop was highly accepted and used by users and significantly accelerated marketing processes.

Facts and figures
  • Online since 2016
  • + 1,200 users
  • + 50 items
  • 2 Service providers
  • 3 Interfaces

The task

  • Development and deployment of the BBBank Publishing Center
  • Integration of a central administration and reporting system
  • Improvement of order workflows for the 100 branches across Germany
  • Optimal sales support for the respective employees and consultants
  • Conceptual control of all content via a central platform
Marketing portal BBBank publishing center

The solution

Marketing portal BBBank publishing interface
  • Development of a layout for the user interface of the BBBank Publishing Center
  • Development of a new structure for improved order workflows
  • Provision of over 50 personalisable and customizable articles from business stationery to advertisements
  • Integration of interfaces to printing partners
  • Consolidated range - from the business card to the individualized flyer
  • Web-to-Print for customizable marketing and sales documents
  • Integrated reporting system