In A / B testing, two versions of a test object are created and randomly played to the target audience.
This results in comparable values regarding the interaction of the users with the test object.
A / B testing is a simple way to check the quality of digital ads or to tweak your website / application in small steps.

A web analysis can be used to evaluate which of the two versions of the test object performed more successfully:
How do the differences between Version A and Version B affect the dwell time, bounce rate and overall website traffic?

Thus, the A / B-Testing creates comparability and makes the wishes and needs of the own target group measurable.

Markenkommunikation die ankommt. Zentral gesteuert, lokal realisiert. Local Brand X Marketingportal

Local Brand X is one of the leading providers of brand and marketingportals. In the development We rely on standardized system and advertising media modules that flexibly meet customer requirements. In this way we support decentralized organized companies to optimize their marketing processes.


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