know how center

Local Brand X
Learning Center

Discover interesting aspects
around the topics marketing, marketing automation,
artificial intelligence and much more.

Local Brand X Learning Center

You always wanted to know what is behind the terms marketing portal, local marketing, etc.? Then you will surely find the right answer in our digital Learning Center. To clarify the terms, you will discover interesting aspects from the areas of digital marketing.

Marketing

Dezentralized marketing via the marketingportal
Dezentralized marketing

Decentralized companies are companies of a brand that operate independently in various locations.

Dezentralized marketing
Advertising Materials
Advertising Materials

In general, any means of corporate communication can be described as an advertising medium. Follow the trends.

Advertising Materials
Digital marketing with a marketingportal
Digital Marketing

Digital marketing is an essential part of many companies in 2019. Generally, all marketing activities that are run online are called digital marketing.

Digital marketing
Local Marketing
Local Marketing

Despite the advancing globalization and more international and national companies, a large part of the business is still achieved at the regional level.

Local Marketing
Strategic Marketing and Budget Planning
Marketing and Budget Planning

When planning the upcoming marketing year or quarter, there are many individual steps to consider. It is important to venture into the right marketing and budget planning step by step.

Marketing and Budget Planning
Learning Center Distributed Marketing
Distributed Marketing

What is distributed marketing, what are the trends, what are the advantages and what are the challenges? These questions are answered in this Learning Center article.

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Learning Center Through Channel Marketing Automation
Through Channel Marketing Automation

Through Channel Marketing Automation (TCMA) can help to support sales and sales partners in local marketing. Local partners can be networked with a TCMA.

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Local Brand X Leaning Center -  Local Brand Management
Local Brand Management

Small, but also large and international companies are again focusing more on local brand management. You can find out what is important at regional level here.

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Learning Centert Article Partner Marketing
Partner Marketing

No matter which type of partner marketing you choose, it is always possible to support your partner in the best possible way and to work together on marketing success.

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Learning Center Article Commercial Marketing
Commercial Marketing

No matter which type of partner marketing you choose, it is always possible to support your partner in the best possible way and to work together on marketing success.

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Learning Center Article Co-Marketing
Co-Marketing

With marketing cooperations for advertising success. In co-marketing, two or more brands come together to cooperate to promote a product together.

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Technology

brandportal
Brand Portal

A brand portal is a central online platform where all relevant brand information can be found. At the same time, different users can access the brand-relevant information and continue working with it.

Brand Portal
Marketing-Portal
Marketing-Portal

As a digital marketing tool, a portal offers numerous opportunities to improve the marketing of a brand. The right marketing portal solution improves the communication between the marketing department and the decentralized partners.

Marketing-Portal
Web-to-Print
Web-to-Print System

Web-to-print provides a simple and inexpensive way to produce personalized printed matter. Independent of location, individualizations of templates, so-called templates, can be carried out.

Web-to-Print System
Web-to-Publish
Web-to-Publish

The days when it was enough just to do offline marketing and to distribute printed information materials at events are now a thing of the past.

Web-to-Publish
Marketing Resource Management
Marketing Resource Management

Marketing Resource Management, MRM for short, is software that combines all marketing tasks. All data, processes and creative ideas are bundled here so that they can be used successfully together.

Marketing Resource Management
Marketing Service Portal
Marketing Service Portal

A marketing service portal is software that can be used to control the entire marketing of a company. This offers the possibility to optimize processes and to advertise in decentralized companies true to the corporate identity.

Marketing Service Portal
Digital Asset Management
Digital Asset Management

Digital asset management can make many work steps in the company easier and more productive. Learn more about organizing digital media with a DAM here.

Digital Asset Management