Analytics

Measure the success of your partners' advertising and marketing activities. Via the Local Marketing Platform, your partners can directly view their own advertising expenditures and plan advertising investments. The marketing center is always able to evaluate advertising campaigns that have been carried out and respond to findings.

Local Brand X requirement analytics

Measurable advertising success

See the performance of your campaigns at a glance. The dashboard gives you direct access to the platform's key performance indicators. Be always informed about the success of your marketing campaigns. Online and social media campaigns can be tracked directly on the platform and their success can be measured. Be informed at any time about the success of your partners' marketing activities.

Analytics - measurable advertising success
Comprehensive analysis reports

Extensive analysis reports

Create reports via the Local Marketing Platform and make them available to the responsible persons and other departments for controlling. This way, all decision makers are always informed and can react to changes in the market at short notice.

Comparability and transparency 

Compare different partners and locations. Make partner-specific differences transparent. Remain locally flexible and adapt your marketing strategy to local needs.

Comparability and transparency
Portrait Sandra Maas Web-to-Print System Logo HanseMerkur Web-to-Print System

The Local Marketing Platform has proven itself as a marketing center for our more than 2,000 insurance agents. The system allows us to centralize and standardize the production of advertising materials nationwide.

Sandra Franz, Advertising Manager / Department Marketing Hansemerkur

Further requirements

Analytics - Brand Management Tile
Brand Management

Provide corporate design-compliant advertising material that can be adapted by your partners.
Analytics - Campaign Execution Tile
Campaign Execution

Enable your partners to run successful advertising campaigns on site. And that anytime and anywhere.
Analytics - Partner Activation Tile
Partner* Activation

Activate your partners so that they can increase their local advertising spend and increase visibility.
Analytics - Production and Service Tile
Production and Service

Connect any service partners who are responsible for handling the advertising measures.

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