marketingportal lbx blog


Stay up to date with exciting articles about local marketing of the future.

Cover Wirtschaftsmagazin IHK
Local Brand X in the IHK business magazine of the Rheinhessen region

As part of the new edition of the IHK - Wirtschaftsmagazin Rheinhessen region, Yannik Bockius, Managing Director of Local Brand X, was interviewed on the solution for decentralized marketing.

12. November 2018
von Simon Hofbauer
Erklärvideo Was ist eigentlich ein Brand- und Marketingportal
The new explanatory video to the question: What is actually a brand and marketing portal?

We will explain in 2 minutes what is a brand and marketing portal with the help of this hand-laying video. If not all question marks become exclamation marks, we are of course available for further information and questions at any time.

07. November 2018
von Yannik Bockius
So finden sie die passenden Social Media Kanäle für Ihr Unternehmen Local Brand X Marketingportal
How to find the right social media channels for your company.

The question of whether a social media account is worthwhile for a company should, in the meantime, be answered clearly for all entrepreneurs.

11. October 2018
von Simon Hofbauer
facebook postings anzeigen marketingportal icons
Local Brand X receives the "Top Company" as well as the "Open Company" quality seal of the Kununu rating platform as an attractive employer.

Local Brand X receives the "Top Company" as well as the "Open Company" quality seal of the Kununu rating platform.

25. September 2018
von Simon Hofbauer
Kununu Auszeichnung Top Company Open Company Local Brand X Bewertungsplattform Marketingportal
Local Brand X receives the "Top Company" as well as the "Open Company" quality seal of the Kununu rating platform as an attractive employer.

Local Brand X receives the "Top Company" as well as the "Open Company" quality seal of the Kununu rating platform.

24. September 2018
von Yannik Bockius
DMexco Messebesuch 12-09-2018 Local Brand X
Dmexo 2018!

Also this year the "digital marketing exposition & conference", in short DMEXCO took place in Cologne. Every year, the fair attracts over 40,000 visitors and more than 400 exhibitors. We were on site.

19. September 2018
von Simon Hofbauer
Strenghts and weaknesses of cinema advertising, print advertisements and posters - is it still needed nowadays?

Billions of people worldwide use social media, about as many as smartphone users. You can see that in our everyday life. Communication is moving ever further into the digital.

10. September 2018
von Yannik Bockius
Teambulding is important to us!

Last Friday, the first official teambuilding-evening took place, including our new trainees. Employees from all departments who are responsible for the education of the two boys were part of the event.

13. August 2018
von Simon Hofbauer
Welcome on board: Trainees 2018

Last Wednesday it was finally time. We welcomed our two new trainees in our offices on Mainz Lerchenberg. A new phase of life, the first challenges in professional life and many new colleagues. This year we welcome Dominik Prugovecki and Julian Demand as trainees.

07. August 2018
von Yannik Bockius
Make your own brand shine with a brand portal

Anyone who wants to lead their own company to success can not avoid having a close look at their own brand and providing it with a strong image. A consistent corporate design is for a long-term successful establishment in the market ...

09. July 2018
von Simon Hofbauer
Übersicht Mitgliedschaften Local Brand X (Bitkom, IT Klub Mainz, BITMI))
Local Brand X extends network

Local Brand X expanded its network in June 2018 and is now a member of BITKOM eV, Bundesverband IT-Mittelstand eV and IT Klub Mainz & Rheinhessen eV with the memberships, Local Brand X underlines its claim to the high quality of its corporate solutions and its commitment in the development ...

11. June 2018
von Yannik Bockius
Bildvorschau Local Marketing
Local marketing from a single source - a marketingportal makes it possible

Companies that operate in multiple locations and need to respond flexibly to local needs often face the problem of having to face distributed challenges with a centralized marketing department.

03. May 2018
von Simon Hofbauer
Grafik Sieger 2018 Initiative Mittelstand (Innovationspreis-IT)
Local Brand X wins Innovation Award IT 2018

For the fifteenth time, Initiative Mittelstand has been honoring particularly innovative IT products and solutions with INNOVATIONSPREIS-IT. A top-class expert jury selected the most innovative medium-sized solutions from more than 5,000 applications.

12. April 2018
von Yannik Bockius
Web-to-Print: Der einfachste Weg zu personalisierten Druckerzeugnissen
Web-to-print: The easiest way to personalized print products

The branded coffee mug and ballpoint pen, but also the printed T-shirt for the family man and the magazine at the kiosk on the corner have one thing in common: In their production, in most cases Web-to-print is used.

26. March 2018
von Yannik Bockius
Drive digital transformation with a marketingportal

As your business grows and expands, you may be facing new marketing challenges that you did not have before. Just then you want your marketing concept to work even better.

19. March 2018
von Simon Hofbauer
Marketingportal, Local Marketing in Bestform
Local marketing at its best

Consistency in marketing communications is often lost on the way from the headquarters to the branch office or local distributor. But that need not be.

05. March 2018
von Simon Hofbauer
Bild, die crossmediale Herausforderung
The cross-media challenge

The future begins now: companies must integrate all channels and contact points in their customer communication.

12. February 2018
von Yannik Bockius
Lokales Marketing (local marketing) mit einem Marketingportal
Local marketing with a marketingportal

Networking sales and marketing processes: Digitization calls for holistic system solutions.

29. January 2018
von Yannik Bockius
Ein Marketingportal für fortschreitende Digitalisierung der Vertriebswege
The portal helps us to implement the requirements of digitization

What advantages and future prospects do marketingportals of the insurance industry offer? An interview with Georg Kaldewei, Head of Marketing at LVM Versicherung.

15. January 2018
von Simon Hofbauer
Web-to-Print (w2p, Web2Print) 4.0 für umfassende Marketingautomation
Web-to-Print 4.0 for comprehensive marketing automation

Business processes can be significantly simplified with the Local Brand X Marketingportal thanks to its open interface architecture. The LVM insurance is convinced.

01. January 2018
von Yannik Bockius
Markenkommunikation die ankommt. Zentral gesteuert, lokal realisiert. Local Brand X Marketingportal

Local Brand X is one of the leading providers of brand and marketingportals. In the development We rely on standardized system and advertising media modules that flexibly meet customer requirements. In this way we support decentralized organized companies to optimize their marketing processes.


Sign up to our free newsletter, which keeps you up to date on everything regarding local marketing.


Local Brand X GmbH
Sophie-Christ-Straße 4
55127 Mainz

T: +49 6131 635 71 00
F: +49 6131 635 71 11
E: info(at)local-brand-x(dot)de